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Our brand

The story of Ash and Sienna.

Passion for innovation

Life is too short to spend time on ironing. Tired of shirts that demanded constant maintenance, we embarked on a mission to design the perfect garment that would always look fantastic with minimal effort.

 

Our collection of easy-care shirts is a product of our passion for innovation and months of meticulous work. We designed what we strived for ourselves - a piece of clothing that you can effortlessly look your best in without sacrificing comfort or valuable time.

Fabric technology

With the understanding that the perfect shirt must come from a perfect fabric, our mission became to firstly, find the ideal fabric for our creation.

 

After months of research, we found the lightweight, cotton-feel performance fabric that offers everything we needed for the easy-care products we had in mind. Perfect for a modern-cut dress shirt.

We monitored every step of the production process, ensuring the highest quality possible.

 

We hope you enjoy the final product as much as we do.

The L-size fit me perfectly, I initally bought them because they were non-iron, but the after trying them out for a while, I'm obsessed with how stretchy they are, I'll never go back to normal shirts again.

Samy E.

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